Gyaru is one of Japan's most distinctive fashion and beauty subcultures, known for expressive makeup, dramatic hairstyles, statement clothing and individual style.
GyaruStyle explores the history, fashion, makeup techniques and modern interpretations of Gyaru culture.Whether you're completely new to Gyaru or already follow styles such as Hime Gyaru, Agejo, Himekaji, Ganguro, Manba, Banba or Rokku, our guides help you understand the differences and build your own look.
Explore Gyaru fashion guides, makeup tutorials, hairstyles, outfit inspiration, Japanese brands and shopping guides...
Beauty & Makeup
The phrase kogyaru shorter skirts immediately brings to mind one of the most recognizable silhouettes associated with Japanese gyaru fashion. ...
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Gyaru lashes aren’t simply about adding more length. They’re about creating a specific eye shape. Traditional false eyelashes may focus ...
Gyaru fashion is all about confidence, creativity, glamour, and having fun with your appearance. Your manicure can be the finishing ...
Fashion accessories can change an outfit in seconds. A simple top, skirt, boots, and handbag can look completely different once ...
Gyaru fashion has never been about blending into the crowd. The style celebrates confidence, individuality, glamour, and a willingness to ...